Address Bar – A part of your browser the Address bar is usually found at the top of the browser, it is where you can type URL’s (Web address’s – e.g. www.wheels-near-u.co.uk)
Anti-Virus – A software designed to stop virus’s and other malicious programs getting on your computer
Browser – A program used to view websites
Definition File – A file that stores definitions. Usually associated with Anti-Virus where it is usually used to update your software to know the latest bad bugs to search for on your computer.
HTML – HyperText Markup Language – This is the basic code behind all websites on the internet.
Keyword /Keyphrase – In terms of search engines this refers to the phrase that identifies a webpage or that is likely to be entered into the search engine to find said page (e.g. “Used Cars For Sale”)
PC – Personal Computer
SEM – Search Engine Marketing – Marketing websites using search engines – entails either getting up the rankings of search engines or using paid advertising on the search engines.
SEO – Search Engine Optimising – The act of making pages as good as they can be in the eyes of the search engines
SERPS – Search Engine Results Page – usually seen in the phrase “getting up the SERPS” – meaning coming on the first page of a search engine result for a keyword
Slots – A phrase used by Wheels Near U to identify a single advert on Wheels Near U – each trader opts for a certain number of “slots” or windows in which an advert can be displayed
URL – Uniform Resource Locator is a technical term meaning the location of a website – it is usually typed into the address bar of a browser